• App-only plan backfires for Myntra etc
  • Fashion retailer Myntra, which became the first web-based e-commerce firm to go app-only , has taken a step back. It is rolling out a mobile website, which is currently in pilot stage. The move may have been fuelled by its app-only strategy backfiring and the retailer losing traffic and sales post the development. Myntra’s parent, [...]

  • What Cost is involved for a WordPress Website?
  • If you wish to do WordPress implementation & maintenance yourself, it’s important to learn few technologies like HTML, CSS, Javascript, PHP, and MySQL before making any editing in WordPress. Or, hire a WordPress resource to fix issues on your website.

  • 2014: Good SEO Still Works
  • The key to SEO success is to focus on quality which includes quality content optimization and quality relationships with the page keywords! With quality on your website, both searchers and the Google algorithms will favour your website and help your visibility.

  • Google’s Core Ad Business Declining?
  • As per Google’s earnings report for the third quarter which was released on Thursday October 16th 2014, analysts are concerned by slowing growth

  • Google Panda Update 4.1 in 2014
  • September 26, 2014 Google has announced that the latest version of its Panda Update — a filter designed to penalize “thin” or poor content from ranking well — has been released. Google said in a post on Google+ that a “slow rollout” began earlier this week and will continue into next week, before being complete. [...]

  • Magento Go is Shutting Down on February 1, 2015
  • E-commerce platform Magento, owned by eBay’s Enterprise division, is closing down two of its products: Magento Go and ProStores.

  • Releasing Useful Software
  • Rapid changes in technology world than any other industry and raised the expectations and keeping a lot of pressure to move quickly, upgrade the solution, early releases in order to beat the competition to a solution. This can very well be achieved with a focused continuous customer feedback looping, narrowing down to minimal viable product and a systematic approach of building another successful solution for years.

  • Deciding on SEO?
  • Search engine’s result is a means to refer visitors to website and it’s the website content and relevance whch appeals to a reader to continue reading & contact the website owner or exit from the website. So, keep the following important points in mind about your website before you start optimizing website:

  • The importance of the long-term trending for SEO
  • You should focus instead on how your site’s rankings are improving over the long-term and looking for results over weeks and months, rather than hours or days.

  • WePay API Re-launched
  • On January 8, 2014 WePay launched a new version of the WePay API – version 2014-01-08, giving apps 180 days to migrate.

  • Google Warning on Guest Posting
  • Getting guest posts and writing unrelated forum / blog post or comments with the hyperlink back to your website will be considered spam back link if the content is of low quality. This could be good for white-hat SEO technique and the agencies which conducts all manual and sensible SEO activities.

  • Improve Visibility, Grab Attention
  • Email marketing is still a chosen way of generating new leads. Although the delivery rate and click rates matter a lot for better results, its always important to have right content to grab attention for counter action. Unless the content visibility is not appealing, counter action will be left unattended.